Even though the temperature is finally rising and the sun is coming back out, now is the time to start thinking about designing your packaging pieces for holiday 2020. Getting back to school and ready for the holiday season might seem so far off in the distance. However, it takes several months for our customers to order and receive their products. From brainstorming and creating customizable packaging, all the way to delivery, it’s great to plan ahead. Most importantly, this will ensure your holiday packaging products arrive on time.
Festive packaging is as exciting as the upcoming holiday 2020 season itself as a result of new concepts and trends. Styles like shades of green, natural vegetation, and bold color schemes are a few things to look out for. When planning your holiday 2020 packaging collection, it’s easy to incorporate one or all of these trends.
Trends For Holiday 2020
Along with upcoming popular trends and color schemes, now is also a great time to experiment with specialty materials and treatments. Having festive treatments will make your holiday packaging pop. According to ChristmasWorld Trends, a few popular designs and color schemes to consider are:
- Green Ritual – The green ritual color trend is inspired by the natural vegetation around us. From beautiful landscaping to pops of greenery, this trend emphasizes the colors of natural vegetation in two forms: neutral to bold shades. The first half highlights neutral shades like grey, taupe and beige. On the other hand, the second half portrays bolder hues like reddish brown and greens. The combination of these two color schemes creates a mysterious yet ethereal color palette; the perfect representation of seasonal change.
- Silken Party – Opposite to the Green ritual trend, the Silken Party trend is inspired by the most original fashion creations and presents a balance of delicate pastels, creamy shades, and brighter colors. These hues are reminiscent of spring and summer. Pair these hues with neutral tones or some metallic shimmer, and you have a modern take on wintry holiday packaging.
- Happy Get Together – The warm yellows and deep greens of this color palette trend are balanced by more muted colors such as deep browns and reds. The contrast of colors can be layered, combined, or used alone for a unique holiday 2020 packaging design.
Creating Your Seasonal Packaging
There are many ways to give your holiday 2020 packaging that chic and luxurious feel without spending a fortune. With the use of the forecasted color trends above, you can combine these hues with other trendy treatments. As a result, your holiday packaging will be something customers will want to take home.
A popular packaging piece for the holiday season is gift boxes. Custom gift boxes can be anything from a rigid setup box, two piece folding box or presentation box. Your holiday 2020 boxes can be wrapped in specialty paper, kraft or fabric to match your company’s branding. To complete the look of your boxes, adding finishing touches and treatments like hot stamping, velvet flocking, soft touch varnish or embossing are a few favorites. Some retailers have a combination of matte lamination and foil hot stamping for a luxe design. Designs like these will look great on your holiday gift boxes.
Not only are gift boxes popular for the upcoming holiday season, gift bags are also a must. If you are looking to add reusable shopping bags to your holiday collections, treatments like custom grommets and zippers, embroidery or custom closures are also perfect. You can even change your brand’s colors around for a limited-edition design. Finally, adding some metallic touches like gold, silver or bronze will give your packaging a formal feel.
Add The Finishing Touches
Some simpler ways to add the final seasonal touches to your holiday 2020 packaging is to add specialty handles, ribbon closures, or some printed tissue. Custom tissue adds an amazing yet inexpensive touch to any brand’s packaging. With the use of tissue, your brand’s gift-wrapped products will be easily recognizable by customers. Even the smallest of details will influence the look of your holiday 2020 packaging.
Tissue also pairs well with other branded accessories like ribbon. With the addition of ribbon, your tissue paper will stay perfectly sealed in any gift box or shopping bag; which will get the recipient excited to unwrap their gift. Add these two accessories together to give your gift packaging a personal touch. Holiday 2020 packaging and accessories are so often unique that customers will keep the limited-edition pieces year-round. If your company offers gift cards, having gift card holders in your collection can also double as gift packaging. Customers even have the option to keep their packaging pieces on display during the holiday season. Packaging pieces like these can be used or kept on display during the holiday season.
