During this time, stores and restaurants all across the country are opening back up and ready to resume shopping in-store. Many, however, are participating in curbside pickup – a term we have been hearing about a lot lately. Whether your company is a restaurant or retail store, curbside pickup is a safe way for customers pick up orders from select restaurants or retail stores. With this service, customers wait in their cars, and either restaurant or retail employees will deliver their purchases contact-free.
When opening your store or restaurant, it’s important to consider the essential packaging you will need for curbside pickup. This includes reusable shopping bags, paper or even plastic take out bags.
For companies participating in curbside pickup, it’s important to keep their packaging updated. Doing so lets customers become more familiar with their brand. Recognizable branding helps companies create a unique out of store shopping experience. Especially now, considering store and restaurant packaging act as a mobile advertisement. When thinking about your curbside pickup packaging, some items to consider are paper and reusable shopping bags as well as some accessories for retail: stickers and tissue.
Reusable Curbside Pickup Packaging
When it comes to reusable shopping bags, they are the perfect item for curbside pickup. Their reusable material and durable nature protect the contents inside while advertising your brand outside of the store. Reusable shopping bags also assist your customers in comfortably carrying their purchases from outside of the store to their end destination for those who are shopping in-store. Finally, as a bonus, your store or restaurant’s curbside pickup bags or carriers have the ability to announce that their store is open once again.
When designing your reusable curbside pickup packaging, shape and size is one of the most important components to consider. Your curbside pickup bags can range in shape and size to accommodate all of your brand’s products. From jewelry, apparel or multiple items of your customer’s choosing, there is a shopper that can safely fit all products. Fortunately, the same ideology can apply to restaurants participating in curbside pickup. Depending on the bulk of the customer’s order, restaurants can also factor in shape and size of their insulated carriers or bags. Insulated carriers are a perfect item to have when participating in curbside pickup or delivery so your meal stays hot or cold.
Next, when your brand has chosen a shape and size for their curbside collection, it’s time to consider materials. Some durable and affordable materials to think about are: ppnw, pp woven, cotton, rpet or muslin. Each material has its own eco-friendly advantage and has the ability for reuse and customization. Customize your bags with an assortment of treatments like: custom printing, hot stamping, embossing. To complete your look, add some final touches like grommets, zippers or custom sized handles.
Paper Curbside Pickup Packaging
Similar to reusable shopping bags, paper bags for curbside pickup can equally show off your brand’s identity to customers. With a wide range of materials and handles to choose from, your paper shopping bags can be completely customized to accommodate your retail brand’s or restaurant’s items. First, some materials to choose from are kraft papers made from post-consumer waste, bleach kraft or thick art board. Each material is durable enough to hold multiple items.
Next, once your materials have been chosen, there is a wide variety of treatments to apply to your curbside pickup bags. Foil hot stamping, embossing, laminations, or custom printing will take your bag from ordinary to eye-catching and branded. Then, add custom handles ranging from vanishing, cotton, paper twist, jute, or rope. If your company is looking for an eco-friendly curbside bag, pairing recyclable kraft papers with either cotton, paper twist or jute handles will put the finishing touches on your eco-friendly bag. With many paper shopping bags made from PCW content, they become recyclable once again after removing the handles.
Finally, branded stickers and tissue are the perfect finishing touches to add to either your paper or reusable bags for curbside pickup. Both of these accessories tie the look of your brand together.
