While it may be early in the Summer season, now should be the time to start finalizing your holiday and Black Friday packaging. While some may think it may be too early, keep in mind that it may take a few months for an order to be completed. Since Black Friday is the official start of the holiday season, this gives us the opportunity to reinvent our packaging collections to reflect the festive holiday seasons ahead.
It’s important to have a wide variety of shopping bags, in-store shoppers, gift boxes, pouches and accessories to accommodate your customers’ shopping needs. Reusable in-store shoppers assist your customers in carrying a large number of items around the store until they are ready for purchase. Branded shopping bags, whether they are paper, or reusable are the perfect seasonal advertisement for your brand. These bags can double as walking ads outside of the store. Finally, gift boxes, and accessories put the finishing touches on your holiday gifts.
There are many ways to incorporate Black Friday themes into your seasonal packaging. With the use of metallics, a warm tone of the season can be added to your material of choice. Black Friday and seasonal elements can be added through the use of custom printing, spot uv, and embellishments such as grommets, zippers, custom closures, embroidery or specialty handles.
Towards the end of the year, there are many holidays to look forward to, and your packaging can be made to reflect Black Friday and beyond. Even simply changing handles on a shopping bag, or treatments on a gift box can give your packaging pieces a fresh seasonal feel.
Black Friday and the holiday season are special times for everyone. Give your customers something fun, festive, and seasonal. Black Friday inspired packaging is something that can be kept or to use again as giftwrap.
