We are officially more than half-way through Summer and getting ready for the start of the 2020 Fall/Winter season. Therefore, as we get ready for cooler seasons ahead, brands are brainstorming ideas and getting ready to update their packaging with the use of seasonal trends and colors. In addition to the change of seasons, brands can incorporate 2020 Fall/Winter trends and colors into their packaging collections.
Whatever your company’s brand identity may be, there are edgy 2020 Fall/Winter trends available to incorporate into your packaging collections. According to The Trend Spotter, some popular looks for this upcoming Fall/Winter 2020 trends are:
2020 Fall/Winter Trends
Tiger Print – Every season a new animal print becomes trendy. First, tiger print is becoming popular for the 2020 Fall/Winter trends season. This exotic print is a great way to liven up any type of packaging with one simple print. The combination of blacks and browns will match the Fall and Winter season perfectly. Add a pop of color for a totally unique effect.
Fringe – In recent seasons, fringe became one of the most popular trends and embellishments. Now for the 2020 Fall/Winter season, fringe is making a comeback. For example, this unique trend can be placed on the outside of a reusable bag for a chic look. On the other hand, if your style is more boho, it can be added to reusable cotton or muslin tote bags and pouches. Add fringe to zipper pulls for that little extra touch.
Monochromatic Neutrals – One of the most long-lasting popular trends is neutrals. Using monochromatic neutral tones on your packaging are easy to replicate and look great on any type of packaging. From simple kraft paper to reusable materials, neutral tones will always give off an eco-friendly vibe. Experimenting with varying shades of neutral tones. The opportunities are truly endless. Neutrals are a timeless option for any brand’s packaging collection.
2020 Fall/Winter Trends Continued
Golden Yellow – Similar to neutrals, golden yellow is another classic look for the Fall and Winter season and fits perfectly into the list of 2020 Fall/Winter trends. With golden yellow, your brand can brighten up even the coldest days with bright and bold packaging.
Bright Pops of Color – Above all, make a statement in any season when your packaging is printed in bright colors. Bright pops of colors like neon oranges, reds and bright teals can always brighten everyone’s day. Rather than go with traditional shades for your Fall and Winter packaging, find a hue that matches best with your brand identity. Most importantly, for a complete cool-weather feel, pair these bright colors with gold and silver metallics. As a result, you will have a versatile option that will make your brand stand out.
In short, all of these 2020 Fall/Winter trends add that little extra flair onto your seasonal packaging collection. Incorporate up to date trends like these pair well with custom printing and special treatments like foil hot stamping, laminations, or spot uv to name a few. Popular trends like these will also add an impactful touch to your packaging while making it practical for everyday use.
Finally, no matter your brand identity, there are unique 2020 Fall/Winter trends for your company to keep its packaging collection fresh and up to date. Your customers will love one of a kind pieces to reuse, regift or keep for themselves.
