At the beginning of the year, retailers started to renew their packaging with the help of this year’s top packaging trends. To complete their visual packaging experience, retailers can now add extra eye catching graphic design styles to their packaging collections. These new design trends will add an edgy and updated look to any type of retail packaging.
No matter your brand identity, there is a graphic design trend that can be incorporated into your 2018 packaging collections. According to the designer blog 99 Designs, the top graphic design trends for 2018 are:
- Responsive Logos
- Gradients
- Depth (with a semi-flat design)
- 80s & 90s Inspired Palettes and Patterns
- Animations & GIFs
- Bold Typography
- Custom Graphic Art & Illustrations
- Authentic Photography
- Highly-Detailed Vintage
According to design experts, it’s an interesting time for graphic design. The design scene is about to get a lot more interesting with the trends listed above. To keep your 2018 packaging collections fresh and up to date, it’s important to take full advantage of the hottest graphic design trends. Pair these trends with Ultra Violet: 2018’s color of the year and new top packaging trends for a totally unique and up-to-date design.
These top design trends can be applied to an assortment of materials like plastic, kraft, specialty papers, pp non-woven, muslin and cotton. If any of the listed graphic design trends speak to your brand identity, make sure to incorporate these new designs into your new collections for 2018.
